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9

Long Tail Keywords

Filed Under » Tagged »
Categories: Digital Strategy, Podcasts, Search Marketing
Tags: Long tail keyword, long tail keywords, long tail strategies, search, SEO, the long tail

Posted by Bernie Borges on Jun 17 2008

Standard Podcast [ 19:21 ]
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This podcast is complementary to a post I wrote on May 13th about long tail keywords.

In this podcast I provide a brief explanation of long tail keywords from Chris Anderson’s book, appropriately named The Long Tail.  I highly recommend the book to anyone in marketing.

I have the impression that some marketers have yet to learn the concept of long tail marketing.  In SEO, effective long tail strategies require that we research and discover keywords that have some reasonable search volume and are relevant. 

Long tail keyword strategies allow you to be found for less competitive keywords that you can often rank on page one.  Compare that to broad and very competitive keywords where you may never rank in the first three pages. 

As Chris Anderson says in the subtitle of his book: The long tail is about “selling less of more.”

I would like to hear from you on this subject.  Please comment.

979 Commentshttp%3A%2F%2Fwww.findandconvert.com%2F2008%2F06%2Flong-tail-keywords%2FLong+Tail+Keywords2008-06-17+18%3A24%3A24Bernie+Borgeshttp%3A%2F%2Fwww.findandconvert.com%2Fblog%2F%3Fp%3D97 to Long Tail Keywords

  1. by Discounted prescript

    On November 14, 2011 at 6:14 pm

    Hm, Now i am comfortable with this but still not thoroughly convinced, so i'm gonna research a tad bit more.

  2. by Cristen Cousey

    On November 14, 2011 at 8:10 pm

    I seemed to be aware about this already, however there have been several helpful bits that concluded the picture for me, thanks for your time!

  3. by money saving blog

    On January 9, 2012 at 3:37 pm

    Hello especially nice blog!! Guy.. Beautiful.. Superb.. I will discover a blog not to mention take on typically the for also …I am glad to seek out numerous useful information here in the post, we’d like develop more strategies in this aspect, thank you for the purpose of showing.

  4. by Walter Bialczyk

    On February 7, 2012 at 1:41 am

    Nice post. I was checking constantly this blog and I am impressed! Extremely helpful information particularly the last part :) I care for such info much. I was looking for this particular info for a very long time. Thank you and best of luck.

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