Optimize This – Digital & Content Marketing Blog

Our digital marketing blog provides relevant, informative content on today’s important digital marketing and content marketing topics to help you optimize your marketing results. We invite you to enjoy our content and join the conversation.

Do you primarily rely on mainstream social media platforms to build and maintain your customer community? While these are terrific channels that can bring you opportunities to engage with customers and generate leads, they aren’t really “yours.” You’re at the mercy of whatever design and functionality changes a social platform decides to make. Plus, your community on that platform may suffer when new social media networks pop up. Maybe it’s time to consider an online, branded customer community.

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