Internet Marketing Partner Our Collaborative Approach

We are digital marketing specialists. Where it makes sense for our client, we partner with other marketing consultants or agencies or technology companies to achieve our client’s desired outcomes.

We know that we can’t (and don’t want to be) all things to all businesses. Find and Convert is a boutique digital marketing agency made up of passionate marketing professionals specializing in digital strategies, content marketing, SEO implementation, social marketing and web analytics. We often partner with other marketing consultants including web design firms, PR professionals, general advertising agencies and business consultants to deliver Internet marketing services to their clients. We also partner with technology companies to deliver digital marketing solutions for our mutual clients.

Our Internet marketing partner relationships

Building Brand Equity through Reputation and Stellar Results

Since our inception in 2002, we’ve provided Internet marketing services for mid-size companies in technology, manufacturing and services, ranging from 10 to approximately 1000 employees.

We’ve supported B2B and B2C businesses, particularly when a company needs to market through a distribution channel or through influencer communities, in addition to their direct sales target audience.

When we partner with consultants or complementary agencies we are always client-facing. Of course we are respectful of the strategic relationship between our marketing partners and the client. When we work with a marketing partner our role is to deliver tangible value that is markedly distinct from our partner. It is 100% focused on delivering transformational digital marketing results through a cooperative relationship with a marketing partner focused on the client’s best interest.

Digital Strategy

Developing a winning digital strategy is the first step toward meeting our client’s objectives. We usually begin a new client engagement with a comprehensive online competitive analysis, persona analysis, keyword strategy and content recommendations. Our team is experienced in business marketing with hands-on experience through previous corporate work history. We leverage our past experiences to conduct thorough online research to develop a digital plan that will achieve our client’s desired business outcomes. Learn more about our digital marketing processes.

Marketing Execution

To be candid, we can’t execute successful digital marketing results without a strong collaborative relationship with our partners and clients. We function as an extension of our client’s marketing team. We seek a 360 degree view of all marketing plans so that digital efforts will maximize their full potential. The mindset we seek from our partners and our clients is to integrate us into their marketing team. The mindset we run away from is the “outsourcing” mentality. We are not an outsourcing firm. We are an integrated Internet marketing partner committed to achieving our client’s business objective. Learn more about how we execute marketing plans.

Content Marketing Strategy

Content marketing is one of the most strategic aspects of our client’s digital marketing plan. Our partners and clients must embrace this to achieve their goals. Developing a content strategy prior to a website redesign initiative is a must. The success of your content marketing plan will in large part, drive the total success of your digital marketing plan. We are staffed to contribute to your content plan, but ultimately our clients must participate in the creation and sharing of content for best results. Learn more about how we execute content marketing plans.

Social Marketing

One important element of a digital marketing plan is social marketing. We recognize that each client is unique and therefore each client’s social marketing plan is uniquely designed and executed according to their target audience and desired outcomes. We encourage clients to embrace social marketing as a key component with active participation on their part for best results. Learn more about how we implement social marketing.

Search Marketing

Contemporary search marketing combines organic search (SEO) and social media. Our client’s collaboration in search marketing is another critical success factor. Our role is to conduct detailed competitive analysis, persona analysis and keyword research and map out your search strategy. We also do the heavy lifting associated with optimizing your website and blog’s architecture and content. Client participation is needed to share content with your target audience for maximum search marketing reach and discoverability results. Learn more about our organic search best practices.

Marketing Partners

We are digital marketing specialists. Where it makes sense for our client, we partner with other marketing consultants or agencies or technology companies to achieve our client’s desired outcomes. Our partners range from technology partners to specialized marketing services. Our focus is always to help the client get their desired business outcome. Learn more about our marketing software partners.

Marketing Strategy Examples

Visit our clients’ success stories section to read examples of how we’ve partnered with businesses to create a digital marketing strategy that sets them apart from their competitors and achieves tangible business results. Please contact us to learn more about what it would mean to have us as your Internet marketing partner. We are easy to work with and deliver results. Read real client examples of marketing success.