Web 2.0 Social Media Marketing Consulting, Tampa, FL

 
Whether you are located in the Tampa Bay, FL area (our home base) or you are located throughout the national United States, Find and Convert will develop a social media marketing plan for your business.

Find and Convert serves clients around the U.S. and Canada from our Tampa, FL location.

We understand the importance of a well planned and executed marketing strategy.  No marketing plan is complete without a web strategy.  And, no web strategy is complete without a social media Web 2.0 marketing plan . 

Your Internet Marketing Strategy should start with a solid foundation of SEO (search engine optimization), possibly complemented with PPC (pay-per-click) plans. But, for long term results, you need to consider how to leverage the conversations and communities in social media destination sites. 

• Research your top competitor’s presence in Web 2.0 social media sites.

• Interview key stakeholders, e.g., company executives, key resellers, partners, etc.

• Review all your existing marketing materials.

• Research industry blogs and social media properties.

• Recommend a blog strategy and ongoing support.  

• Look for opportunities to re-purpose content in social media properties.

• Identify any other industry websites with social media traits and study them for potential use.

•   Recommend effective use of social media technologies according to the research findings.

•   Recommend effective use of permission based email marketing leveraging social media platforms. 

Social Media Marketing Consulting Deliverable

Our deliverable will be a document detailing our research with specific recommendations for your company’s Web 2.0 Social Media Marketing strategy.

We will recommend specific ways in which your company can utilize these social media technologies.  Wherever possible we'll outline costs, though in many cases the cost is "people's time."  Part of the recommended social media strategy may include redefining employee roles to some extent for people to prioritize the details of the social media strategy.

Your social media marketing plan will distinguish between short and long term recommendations.  The Web 2.0/Social Media Strategy technologies to be researched and explored will include:

• RSS enabling
• Blogs
• Micro Blogs
• Forums
• Social Networking Sites
• Content Publishing Sites
• Podcasts
• Wikis
• Permission email