Progress Software Hosts Webinar for Partners on Advantages of Search Engine Marketing December 6th

BEDFORD, Mass.--(BUSINESS WIRE)--Dec. 5, 2006--Progress Software Corporation (Nasdaq: PRGS), a supplier of leading technology to develop, deploy, integrate and manage business applications will host a webinar on pay-per-click advertising (PPC) as part of the company's ongoing Application Partner (AP) program. In order to help APs understand the full value of PPC advertising and how they can leverage it to effect their businesses, Progress has brought in an expert, Bernie Borges of Find and Convert, who will deliver the webinar, "Get Big Payback Using Search Engine Marketing." The presentation will give Progress APs practical advice and strategies for using PPC advertising to drive demand to an organization. Topics will include:

    --  A brief review of Search Engine Optimization (SEO)

    --  The advantages of using PPC advertising to produce sales leads

    --  Strategies and techniques for success

    --  Common mistakes to avoid

WHO: Bernie Borges, founder, Find and Convert

WHAT: Get Big Payback Using Search Engine Marketing;

• Lessons on how to drive qualified leads to your Web site using pay-per-click advertising

WHEN: Wednesday, December 6, 2006 - 12:00 - 1:00 p.m. ET

To find out more about this webinar on search engine optimization or to register, please contact Joan Groleau at This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

About Progress Software Corporation

Progress Software Corporation (Nasdaq: PRGS) provides application infrastructure software for the development, deployment, integration and management of business applications. Our goal is to maximize the benefits of information technology while minimizing its complexity and total cost of ownership. Progress can be reached at www.progress.com or +1-781-280-4000.

About Find and Convert

Find and Convert is a marketing firm dedicated to producing sales opportunities through Web marketing strategies that can be measured for ROI. Services include: search engine optimization (SEO), pay-per-click advertising (PPC), direct mail campaigns driving prospects to a personalized Web landing page and video commercials on the Web. Find and Convert Web marketing strategies are designed to help businesses find leads and convert them to qualified sales opportunities. We've provided these services since 2002. For more information about Find and Convert, please call 727-234-0952, or find us on the Web at www.findandconvert.com

CONTACT:
Progress Software Corporation
Silvie Casanova, 781-280-4000
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or
Schwartz Communications, Inc.
Joan Geoghegan, 781-684-0770
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SOURCE:
Progress Software Corporation

Press Release

BIGgross Partners with Find and Convert to Launch New Web Marketing Initiative

FOR IMMEDIATE RELEASE:  (March 1, 2007)

Palm Harbor, FL - Find and Convert, a web marketing and search engine optimization company, recently contracted with automotive advertising agency, BIGgross of St. Petersburg, FL. The company is providing BIGgross with a range of web marketing and search engine optimization services designed to increase the flow of new business opportunities derived from the Internet. The investment in web marketing and search engine optimization is intended to improve BIGgross' exposure and to help drive new business opportunities.

BIGgross has a twenty-year track record of providing dealer management services, automotive advertising and staffed sales events for automotive industry dealers around the U.S. BIGgross was recently recognized as one of the top ten advertising agencies in west central Florida.

"We design very effective marketing programs for our automotive dealership clients. And, likewise, we're always investing heavily in our own marketing," said Sean Marra, CEO, BIGgross. "We partnered with Find and Convert to improve our search engine rankings so our prospective customers can find us more easily. We plan to continue investing in our web marketing and search engine optimization strategies as part of our overall brand and marketing plan."

"BIGgross is a clear leader in the automotive advertising industry," said Bernie Borges, Chief Find Officer at Find and Convert. "We've completed the first phase of a web marketing and search engine optimization strategy for BIGgross. We're very pleased with the early results. In web marketing, results can be cumulative over time. So, we look forward to building significant momentum and measurable marketing results as we continue to unfold other components of their web marketing and search engine optimization plan."

About Find and Convert
Find and Convert is a marketing firm dedicated to producing sales opportunities through Web marketing strategies that can be measured for ROI.  Services include: search engine optimization (SEO), pay-per-click advertising (PPC), direct mail campaigns driving recipients to a personalized Web landing page and video commercials on the Web.  Our Web marketing strategies help businesses find leads and convert them to qualified sales opportunities.  

Phone: 877-236-9880
Email: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it
Web: www.findandconvert.com
Contact: Bernie Borges: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

About BIGgross

Throughout its 20-year history, BIGgross, Inc. has been a leader in innovative automotive advertising and marketing solutions to franchised dealerships nationwide, introducing the first fully integrated multi-media events, national special finance marketing, and successful turn-key events such as Drive $95©. OnPoint, LLC contracts with more than 200 franchised dealers annually to provide 5-day staffed sales events of new and used vehicles, dealer management services, training and staffing with guaranteed profits up to $350,000.

Phone: 800-440-7479
Email: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it
Web: www.biggross.com
Contact: Sean Marra: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

Business Blogs - Web 2.0 Internet Marketing Strategies 

Blogs are not new. But, just in case you need a definition, a blog (short for weblog) is an online conversation between the host and an audience of people who participate. Blog posts are displayed in a chronological and topical format. A more formal definition of a blog is available here.

For about the last three years Business blogs have been adopted very rapidly by corporations around the globe. The media attention given to blogging for business includes BusinessWeek, Fortune, Smart Company, Wired and even People and Entertainment Weekly. In May 2005 BusinessWeek's front cover story said it best: "Blogs will change your business....Your customers and rivals are figuring blogs out. Our advice, catch up...or catch you later."

Business blogging allows you to listen to what people are saying about your products, your brand, your employees, your partners, your vendors, your competitors, your marketing and all at lightning speed!

When information is posted in a blog by a community of constituents, such information can be incredibly valuable. The knowledge you gain allows you to react in "Internet speed" by learning something in hours versus days or weeks. Consider the impact blogging for business can have on your competitive advantage.

The volume of bloggers on the Internet is staggering. Blog content is the fastest growing form of content on the web with an estimated 100 plus million bloggers. If you think most of them are predicting Paris Hilton's career plans, think again.

Blogging for business can be done at two levels. A business can sponsor a blog, e.g., http://googleblog.blogspot.com. And, individuals within a business can sponsor a blog, notably CEO's and thought leaders, e.g., http://www.mattcutts.com/blog/.

Companies across all industries are using the blogosphere as a platform to communicate. Blogs form communities of people who have something to say on topics of interest. Sometimes, blog posts can be negative but if negative comments are well founded, wouldn't you rather know sooner than later so you can react?

While there are numerous valuable reasons to blog for business, we can not overlook one other reason to blog, namely Internet Marketing. Search engines like blog content because the content is frequently updated. Search engines index blog content frequently and rapidly.  Business blog posts which use your company name, product names or keywords relevant to your products, will produce links which search engines consider to be "important." So, blogging for business can also help you improve search engine optimization results through improved search engine rankings, as well as providing many other business benefits.

Visit our blog to get lots of free tips on search engine marketing strategies at www.findandconvert.com/blog .

Don't put it off!  Get started NOW!

Toll Free:    888-660-1981       
Main:          727-234-0952       

Find and Convert Internet Marketing

So many leads, so little time...

Your prospects are looking for you on the Internet. Can they find you?

Do your most relevant keyword phrases deliver traffic to your website from search engines?  Is Internet Marketing something you do well?  Does your website convert visitors to sales opportunities?

If these questions remind you of one of your greatest challenges, don't fret, Find and Convert can help.  We do one thing really well - we help you find and convert leads on the Internet.  You don't have to learn the technical details of search engine optimization (SE0), pay-per-click (PPC) advertising, link building and Web 2.0.  We'll handle all that for you because we're experts at Internet Marketing from strategy through implementation.  

Find and Convert can implement baseline Internet Marketing strategies including white-hat SEO, Link Building and PPC as well as develop a Web 2.0 strategy to harness the possibilities of blogging for business, social media optimization, podcasting and syndicating content.  We'll provide meticulous and easy to understand reports along with plain English advice that delivers results you can measure.

Don't put if off.  Get started NOW!

Press Release

Find and Convert Completes Re-Branding
Focused on Search Engine Optimization & Web Marketing Strategies