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Bernie Borges to Speak at Inbound Marketing Summit
Written By: Dianna Kersey
Section: General Information

Category: News & Press

2008-08-20 17:57:38
Press Release

Bernie Borges to Speak at Inbound Marketing Summit

Palm Harbor, FL.-- August 21, 2008—Bernie Borges of Find and Convert, an Internet marketing and search engine optimization agency from Tampa Bay, Florida, will speak at the  Inbound Marketing Summit in Cambridge, MA September 8, 2008. 

“The title of my presentation is Closed Loop Marketing: Effective Strategies to Bring Together Sales and Marketing,” said Bernie Borges, Chief Find Officer of Find and Convert.  “One of the greatest challenges faced by marketers is measuring the results of both offline marketing and online marketing strategies.  When you consider the mix of marketing activities ranging from print advertising and other offline marketing activities as well as search engine marketing and social media marketing, closing the loop with sales measurement is challenging.  I’m looking forward to presenting on this topic at Inbound Marketing Summit.” 


The presentation will cover these topics:
  • Relationship factors - the importance of managing relationships with key stakeholders.

  • Proven strategies to implement marketing campaigns that result in measurable sales.

  • Measurement tips and techniques for traffic, buzz, leads and sales.


Other speakers and presentation topics include:
Author and speaker, David Meerman Scott will deliver a keynote presentation on new marketing techniques including social media, ebooks, viral marketing and PR2.0.

Author and speaker, Seth Godin will deliver a keynote presentation on how the marketing landscape has changed and how to implement strategies to take advantage of the way buyers shop for products and services.

There will be fifteen presentations delivered by well known marketing experts on a variety of topics including:

•    Website Design for SEO
•    Marketing Analytics
•    The Role of Social Media in PR
•    Blogging for Business
•    Optimizing Landing Page Conversions
•    Search Engine Optimization (SEO) Basics
•    Podcasting
•    Social Media Strategies
•    Viral Video
•    Social CRM

The full agenda is available here: http://www.inboundmarketingsummit.com/agenda/

About Find and Convert


Find and Convert is a Tampa Bay, FL Internet marketing firm dedicated to producing sales opportunities for marketers through Web Marketing strategies and that can be measured for ROI. Services include: search engine optimization (SEO) , search engine marketing/pay-per-click advertising (SEM/PPC), Web 2.0/Social Media consulting , blog and podcast marketing. Our Internet Marketing strategies are designed to help medium size B2B companies find leads and convert them to qualified sales opportunities. We’ve provided these services since 2002.

Phone: 888-660-1981
Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
Web: www.findandconvert.com
Blog: http://www.findandconvert.com/blog/
Twitter: http://twitter.com/berniebay

Contact: Bernie Borges: This e-mail address is being protected from spambots. You need JavaScript enabled to view it

About Inbound Marketing Summit

In order to remain competitive, your business needs to be found on the web and leverage inbound marketing techniques to reach customers with targeted messages that customers seek out, not ignore. The Inbound Marketing Summit marketing conference brings together experts in the field of inbound marketing to share the latest strategies, tools, and best practices to utilize inbound marketing methods to grow your business.

Contact: http://www.inboundmarketingsummit.com/contact


SEO Tampa
Written By: Dianna Kersey
Section: Services

Category: Our Services

2008-07-29 20:53:02

Tampa SEO Company

When evaluating an SEO company in Tampa, here are the factors you should consider.

Tampa Bay, Florida
SEO Company


The factors to consider in aTampa SEO company you are qualifying should have its main place of business in the Bay area with an office location and its staff located in Tampa, Florida.  You should be able to meet the Tampa SEO company’s principal and employees with whom you will work.

Tampa Bay, Florida Search Engine Optimization

In Tampa Bay there are many competent website development companies who also claim to offer SEO services .  Consider the deep knowledge and expertise of a Tampa SEO company whose exclusive focus and specialization is SEO.  Our Tampa SEO company is devoted to search engine optimization best practices.  The search engine optimization firm you select in Tampa Bay should not offer a variety of services such as advertising, website development, branding and other marketing services. Unless the search engine optimization company is large enough to have trained staff in each of these areas, you are very likely to be working with people who have limited knowledge in search engine optimization.

Tampa SEO Company Track Record

The search engine optimization firm in Tampa , FL  you choose should have a track record of proven results from clients in the Tampa Bay area.  A search engine optimization expert in Tampa Bay is accountable for yielding results in SEO.  References of Tampa Bay clients should be readily available and you should call them. Most references are willing to talk to you about their experiences and the process they went through in their selection of a SEO company in Tampa Bay

Tampa SEO Best Practices

Search engine optimization is a discipline which requires the use of best practices, not art or trickery.  SEO results are not dependent on creative skills.  SEO results are very dependent on a keen understanding of search engine best practices, research and diligent attention to meticulous detail.  A competent Tampa Bay SEO firm will not just have best practices, they will also take the time to understand your key business drivers and marketing strategy in order to define a winning SEO strategy and a Tampa Bay Social Media Marketing Strategy customed tailored to manage the implementation details for greater results.


Tampa Marketing Know-How

A successful Tampa search engine optimization company is a marketing agency with laser focus on search engine marketing strategies. Make no mistake about it a search engine optimization firm must have marketing know-how. The most effective search engine optimization experts are marketing professionals with extensive experience in web and search engine marketing strategies. It’s important to recognize the importance of search engine optimization in the context of an overall marketing strategy.  A search engine optimization firm is a marketing firm at heart, focused on using search engines to drive marketing results.  Your search engine optimization company should be dedicated to your marketing success.

Tampa Accountable to Measurable Results

Search engine optimization results are measurable. Your Tampa Bay SEO company should provide various options and tools to measure the results of your search engine optimization plans. Ask to review metrics and reports of other (non-competitive) clients of the search engine optimization company you are considering.

Contact Us to discuss Find and Convert as your Tampa, Florida SEO company.





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