Article Syndication

Link Building for SEO 

"Article Syndication" also known as "Content Syndication" is a very effective technique which improves visibility of your business and Search Engine rankings by creating unique and useful articles, optimizing content for relevant keywords and syndicating them across various general and industry specific websites.

Our Approach to Online Article Syndicate
Successful content syndication can be achieved over time.  It starts with a commitment to adding quality content on your website, which other sites will be willing to syndicate online due to the high quality of your content.

Eventually you will benefit by having a lot of good content rich webpages on your website. The long term SEO benefits are tremendous when content syndication is incorporated into your company's Internet Marketing Strategy.

The articles you write can be syndicated in the following broad category of website properties:

1. Websites that accept articles from various industries. The articles are usually classified in industry-specific categories.
2. Specific industry related websites that accept articles.

Benefits of Content Syndication / Article Syndication
Following are some of the prominent benefits of a Content Syndication Plan:

1. Brand Awareness: Well written advisory articles which are successfully published in a number of different websites, help establish your site as an authority on a particular topic. Such successful syndication of website content leads to a lot of brand awareness and visibility.
2. Incoming Links: When you syndicate content on the Internet, a single article can produce multiple links coming back to your website, thus allowing you to get a number of one -way link backs to your site using various anchor texts. Some article websites, however, might not retain all the links in the text and only allow the hyperlink in the "Author's Bio."
3. Quality & Stronger Incoming Links: A syndicated article allows you the freedom to "not" share the links from within the content with any other external domain. There might otherwise be bad links placed on that webpage by the webmaster.
4. More Long Term Links: Articles have a much longer life span. A well written article is usually not taken off line even after many months/years. Your article could remain in the Archive Section of the website; thereby giving your website long term benefits of the very "old incoming links" embedded in those syndicated articles.
5. Direct Traffic: Articles on other websites are very strong sources of Direct Traffic to your website.
6. Capturing more of the SERPs: The possibility of your Article syndicated on numerous websites, allows your articles to get ranked for some keywords and can capture more real estate of the top 10 search engine ranking positions (SERPs) for a key phrase as time goes by. If the article is syndicated on popular websites, the rankings might appear faster.

Guidelines for Creating Articles for the Purpose of Syndication
The articles that are written as candidates for syndication should follow the following guidelines:

1. Should be informative and useful for the visitors you wish to target.
2. Should be unique, original and not be copied from somewhere else.
3. It should not be time specific in nature.
4. Should not be directly about the services you offer or self publicity.
5. The article should be written well enough to eventually entice the visitor to reach your website to see more articles/ get more information.
6. Write about some of the latest happenings in your industry which could have a significant or long term impact on the industry. These articles are more likely to allow immediate visibility.

Articles for syndication can be created to address some basic / fundamentals of an industry as well. For eg. "5 important considerations for successful article syndication on the web" (arbitrary example), "Top 10 reasons why you should...." etc.

Remember that even the most basic information on a topic in which you have expertise is probably useful to someone who does not have your expertise but has the interest in learning about the topic. Do you have such expertise? Or, do your employees have such expertise? One benefit of content syndication is the opportunity to become recognized as a thought leader in your industry. Article syndication (content syndication) should be approached as a long term investment of time and resources. The benefits can be significant.

Don't put it off!  Get started NOW!

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Press Release

BIGgross Partners with Find and Convert to Launch New Web Marketing Initiative

FOR IMMEDIATE RELEASE:  (March 1, 2007)

Palm Harbor, FL - Find and Convert, a web marketing and search engine optimization company, recently contracted with automotive advertising agency, BIGgross of St. Petersburg, FL. The company is providing BIGgross with a range of web marketing and search engine optimization services designed to increase the flow of new business opportunities derived from the Internet. The investment in web marketing and search engine optimization is intended to improve BIGgross' exposure and to help drive new business opportunities.

BIGgross has a twenty-year track record of providing dealer management services, automotive advertising and staffed sales events for automotive industry dealers around the U.S. BIGgross was recently recognized as one of the top ten advertising agencies in west central Florida.

"We design very effective marketing programs for our automotive dealership clients. And, likewise, we're always investing heavily in our own marketing," said Sean Marra, CEO, BIGgross. "We partnered with Find and Convert to improve our search engine rankings so our prospective customers can find us more easily. We plan to continue investing in our web marketing and search engine optimization strategies as part of our overall brand and marketing plan."

"BIGgross is a clear leader in the automotive advertising industry," said Bernie Borges, Chief Find Officer at Find and Convert. "We've completed the first phase of a web marketing and search engine optimization strategy for BIGgross. We're very pleased with the early results. In web marketing, results can be cumulative over time. So, we look forward to building significant momentum and measurable marketing results as we continue to unfold other components of their web marketing and search engine optimization plan."

About Find and Convert
Find and Convert is a marketing firm dedicated to producing sales opportunities through Web marketing strategies that can be measured for ROI.  Services include: search engine optimization (SEO), pay-per-click advertising (PPC), direct mail campaigns driving recipients to a personalized Web landing page and video commercials on the Web.  Our Web marketing strategies help businesses find leads and convert them to qualified sales opportunities.  

Phone: 877-236-9880
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Web: www.findandconvert.com
Contact: Bernie Borges: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

About BIGgross

Throughout its 20-year history, BIGgross, Inc. has been a leader in innovative automotive advertising and marketing solutions to franchised dealerships nationwide, introducing the first fully integrated multi-media events, national special finance marketing, and successful turn-key events such as Drive $95©. OnPoint, LLC contracts with more than 200 franchised dealers annually to provide 5-day staffed sales events of new and used vehicles, dealer management services, training and staffing with guaranteed profits up to $350,000.

Phone: 800-440-7479
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Web: www.biggross.com
Contact: Sean Marra: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

Business Blogs - Web 2.0 Internet Marketing Strategies 

Blogs are not new. But, just in case you need a definition, a blog (short for weblog) is an online conversation between the host and an audience of people who participate. Blog posts are displayed in a chronological and topical format. A more formal definition of a blog is available here.

For about the last three years Business blogs have been adopted very rapidly by corporations around the globe. The media attention given to blogging for business includes BusinessWeek, Fortune, Smart Company, Wired and even People and Entertainment Weekly. In May 2005 BusinessWeek's front cover story said it best: "Blogs will change your business....Your customers and rivals are figuring blogs out. Our advice, catch up...or catch you later."

Business blogging allows you to listen to what people are saying about your products, your brand, your employees, your partners, your vendors, your competitors, your marketing and all at lightning speed!

When information is posted in a blog by a community of constituents, such information can be incredibly valuable. The knowledge you gain allows you to react in "Internet speed" by learning something in hours versus days or weeks. Consider the impact blogging for business can have on your competitive advantage.

The volume of bloggers on the Internet is staggering. Blog content is the fastest growing form of content on the web with an estimated 100 plus million bloggers. If you think most of them are predicting Paris Hilton's career plans, think again.

Blogging for business can be done at two levels. A business can sponsor a blog, e.g., http://googleblog.blogspot.com. And, individuals within a business can sponsor a blog, notably CEO's and thought leaders, e.g., http://www.mattcutts.com/blog/.

Companies across all industries are using the blogosphere as a platform to communicate. Blogs form communities of people who have something to say on topics of interest. Sometimes, blog posts can be negative but if negative comments are well founded, wouldn't you rather know sooner than later so you can react?

While there are numerous valuable reasons to blog for business, we can not overlook one other reason to blog, namely Internet Marketing. Search engines like blog content because the content is frequently updated. Search engines index blog content frequently and rapidly.  Business blog posts which use your company name, product names or keywords relevant to your products, will produce links which search engines consider to be "important." So, blogging for business can also help you improve search engine optimization results through improved search engine rankings, as well as providing many other business benefits.

Visit our blog to get lots of free tips on search engine marketing strategies at www.findandconvert.com/blog .

Don't put it off!  Get started NOW!

Toll Free:    888-660-1981       
Main:          727-234-0952       

Contact Find and Convert - Internet Marketing Services

You've made it this far.  Don't quit now.  Contact us today to get started!  You know the drill.  Fill out the harmless form below.  Or, just call us.  Get started NOW!

Toll Free: 888-660-1981
Main: 727-234-0952
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Mail: 36181 East Lake Road, Suite 188, Palm Harbor, FL 34685

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Find and Convert is an Internet marketing agency located in Tampa Bay, Florida and serves clients across the U.S. and Canada. Our clients are businesses in the following industries: Manufacturing/Distribution/Wholesale; Professional Services; Technology/Software/VARs.  

We understand that SEO, PPC, Web 2.0 and Internet marketing in general is a challenge many businesses face.  Internet marketing is all we do.  We are Internet marketing specialists.  Our clients also benefit from our deep understanding of all strategic marketing issues including offline marketing.  We don't approach their Internet marketing strategy in a vacuum. We meticulously examine all aspects of our client's marketing plans in order to design and implement Search Engine Optimization (SEO), PPC, Web 2.0 and overall Internet marketing strategies which produce measurable ROI - return on the Internet.

We want to be your Internet marketing agency. Contact us TODAY!

Find and Convert Internet Marketing

So many leads, so little time...

Your prospects are looking for you on the Internet. Can they find you?

Do your most relevant keyword phrases deliver traffic to your website from search engines?  Is Internet Marketing something you do well?  Does your website convert visitors to sales opportunities?

If these questions remind you of one of your greatest challenges, don't fret, Find and Convert can help.  We do one thing really well - we help you find and convert leads on the Internet.  You don't have to learn the technical details of search engine optimization (SE0), pay-per-click (PPC) advertising, link building and Web 2.0.  We'll handle all that for you because we're experts at Internet Marketing from strategy through implementation.  

Find and Convert can implement baseline Internet Marketing strategies including white-hat SEO, Link Building and PPC as well as develop a Web 2.0 strategy to harness the possibilities of blogging for business, social media optimization, podcasting and syndicating content.  We'll provide meticulous and easy to understand reports along with plain English advice that delivers results you can measure.

Don't put if off.  Get started NOW!